What does it mean to buy Wikipedia backlinks, and is it effective for SEO?
Buying Wikipedia backlinks refers to paying for links to your website to be placed within Wikipedia articles. These links are typically added to reference sections or as in-text citations. While Wikipedia uses "nofollow" tags—which means these links don’t directly pass link equity (or "link juice") to your site—they can still have indirect SEO benefits. For example, Wikipedia is a highly trusted source, so backlinks from it can boost your site's credibility, generate referral traffic, and improve brand visibility. However, effectiveness varies. If the link is placed on a high-traffic page and is contextually relevant, it can lead to significant referral traffic. Still, since buying such links goes against Wikipedia’s guidelines and risks removal or user bans, it’s important to consider the ethical and long-term SEO implications.
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